Dalla Corte Mina Launch Party in Boston, Come join us.

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WholeLatteLove
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Posts: 143
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#1: Post by WholeLatteLove »

Hello HB folks.

I would like to invite you to join us on September 26, 2019 from 7 PM - 9 PM at the George Howell Coffee at The Godfrey Hotel in Boston, a "2019 Best of Boston Coffee Shop", for an evening of fun, workshops, demonstrations, wine, beer, hors d'oeuvres, and hands-on access to the Dalla Corte Mina and XT espresso machines.

If you are going to join us, please sign up on the https://www.eventbrite.com/e/dalla-cort ... 2460735009 page.






In attendance and available at the event are some of the top movers and shakers of the coffee world, including: George Howell, who is and has been the leading pioneer in the specialty coffee movement; Paolo Dalla Corte, who along with his father, created some of the most important updates to espresso machine and forever changed the performance and capabilities of espresso machines; Danilo Lodi, World Barista Championship (WBC) Certified Judge since 2011, World Coffee Events (WCE) Representative since 2013, as well as a roaster, barista, instructor, and coffee consultant since 2004; Francesco Bernasconi, Dalla Corte Export Manager; Gary Salzman, Todd Salzman, and Marc Buckman from Whole Latte Love, the leading espresso machine retailer and new Dalla Corte USA distributor.

At the SCA show in Boston, George Howell, was asked to bring his freshly roasted coffee (before it was ready to be brewed) that was the hardest to dial in. I watched as he and his Quality Control Manager, Rachel Apple walked into the booth in a very reserved manner with their coffee. After a few variations in the flow profile their whole demeanor changed as they were amazed and what a good job the Mina could do. I then dropped a Mina off at George's Roastery so they could get some miles on it. After that George was so happy with its performance that he said: "I see the Mina as a genuine high-tech breakthrough for creating profiles rapidly and with extreme precision and consistency to produce a perfect espresso." And he is even putting one in his Godfrey Hotel cafe for his customer to experience.

We are inviting roasters to bring in their coffee and play. They can brew on the XT and share with everyone. Or better yet, have Danilo Lodi (amazing coffee profesional see bio below) who flew in from Brazil for this party, create a profile for their coffee that can then be shared through the Mina's app on social media.

And just for fun, feel free to show off your Latte Art Skills.

Taylor, George Howells coffee mixologist will be making some amazing coffee drinks. Taylor is on the left and Rachel on the right.




While in Boston check out Ogawa Coffee for some great coffee brewed on their new Dalla Corte XT. I did the install myself on this one.




She made me a latte and will be brewing Ogawa coffee at the party. Come and enjoy.



My first Dalla Corte Boston Install.





To learn more about George, Paolo, Danilo and the Whole Latte Love crew see below.

Hope to see you there.

Todd Salzman


George Howell is well-known for having raised specialty coffee quality standards to a new
level through his Massachusetts based company, The Coffee Connection (1974 - 1994). He
grew The Coffee Connection into 24 company-owned stores in the Northeast and, in 1994,
sold his high-quality popular coffee company to Starbucks. He returned to coffee-traveling
world-wide, and in 1997 worked on models of economic sustainability for coffee farmers
under the United Nations and the International Coffee Organization. This led directly to the
founding of the precedent-setting Cup Of Excellence program in 1999; it established the
world's first international estate coffee competition and international internet auction that
mightily contributed to breaking the commodity/price cycle for craftsman farmers in the
specialty coffee industry.
To date, no other roaster has gone to these lengths for the sake of quality. For George, it is
about the thrill of inspiration and about respect-respect for the farmer, both his efforts and
results; respect for the coffee, how they roast and package it; respect for the consumer and
their ability to discern a truly exceptional product.

Paolo Dalla Corte, another notable attendee, has always been fascinated by technology.
Before founding his own company, he worked with his father, Bruno Dalla Corte, for La
Spaziale: "Creativity, innovation and advanced technology run in our family".
In 2001 he founded Dalla Corte Srl where he started a revolution in the coffee machine
industry: multi boiler technology. He patented his idea and came out with the very first Dalla
Corte Evolution. Independent brewing units have set a milestone for the professional
espresso machine industry and are still the core technology of all Dalla Corte machines
today.
Paolo's creativity has led to other innovative features for Dalla Corte machines, such as
Mina's DFR (Digital Flow Regulator) and the more recent MFR (Manual Flow Regulator) for
DC's latest creation, the XT machine.


Danilo Lodi is a true coffee expert. He has Italian roots, but was born in Sao Paulo, Brazil.
Danilo has been drinking stolen coffee from relatives since he was 3 years old. He started
working as a barista in 2004 doing catering events. After a year, he was already helping as an
instructor in barista classes. Between 2008 and 2011, he gained extensive experience in the
food industry doing barista training and roasting coffee around Latin America, especially in
the South Cone coffee market. In 2011, he was the first Brazilian to be a certified judge for
World Barista Championship. In 2013, he became a WCE Representative. In 2019 he ran "The
World cup Taster Championships" at the WCC in Berlin.


Whole Latte Love, founded by Gary and Lauren Salzman over 20 years ago has turned into
the leading and most innovative espresso machine, coffee and accessories retailer
anywhere. With a dedication to helping customers choose the proper equipment for their
needs. And then they support the customer with with 7-days-a-week phone-in technical
assistance, customer service and sales lines. Viewers on Whole Latte Love's YouTube
channel will have the opportunity to get in depth reviews and opinions from Marc Buckman,
Whole Latte Love's resident expert. Todd Salzman, is the VP of Sales and the resident
technical expert who digs in deep inside the machines to show viewers how the machines
tick along with doing at home repairs. Marc built the YouTube page from the ground up and
has reached 180k subscribers with 1000+ in-depth videos and has tapped into a community
of coffee and espresso lovers worldwide. Whole Latte Love has the best reviews on
customer service, with over 5800 reviews on Trustpilot and a rating of 4.8 stars.
Ben Coleman
Whole Latte Love