da gino wrote:It is hard to believe that anyone would start a business venture and not google the name they wanted to use before going into production
Not knowing enough about Nick's situation to comment, but I used to rent gear from a company under one name, and then under another name, and when they chose a third name, for some reason, they chose mine. I can't believe that they didn't get the idea from their invoices with my company name on them (this predates Google by a bit, BTW). They took my name, slapped 'Inc.' on the end of it, and called it different, and claimed innocence. This may be partially why I responded so strongly initially.
Previous to the name piracy, I had probably put three or four grand a year in their coffers. I'm personally responsible for over twenty thousand dollars of lost gross income, at the most conservative estimate, and over a hundred easily, at not nearly the least, for this company. Telling this story, in my small circle of colleagues, most assuredly cost them at least ten times that much in the last decade, especially since I had a glowing referral for anyone that thought it was a cheap shot.
I have suggested cross-promotion to Nick, and also that buying a sponsorship here would be great advertising. This would be mutually beneficial to all parties concerned.
We'll see where his heart, and his motivations are shortly, I'm guessing.