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Barista Competitions; Who Gives a Sh** - Page 10

Postby Ken Fox on Thu Oct 12, 2006 5:24 am

I WOULD quote some of the sentences in Marshall's and Dank Bean's posts however I am in France (trying against all odds to learn French) and my internet time is at a premium. I have about 5 minutes to respond so I'll try to be brief.

I agree with the point that Marshall makes, where he distinguishes between someone working as a barista for someone else, making drinks, and someone who goes on to be an entrepreneur in coffee. I guess you could call both of these people "baristas," but I'd call the latter person a cafe owner, a roaster, or something else, even if he or she occasionally makes drinks for customers or serves as barista trainer for the staff. I would disagree a little with Marshall in the implication that the world is your oyster if you are the "second sort of barista," because it's a tough world out there and for every Doug Zell there are probably 10 people who try to work in the business and either fail or just eke by, making less than they could if they were employed by someone else in a more mainstream type of job.

As to Dank Bean's comments, there are quite a few and I'm not sure where to start nor do I have time to address all of them :roll:

One of the points I tried to make much earlier in the thread was that there is a distinction between home users, no matter how enthusiastic, and people who make their living off of coffee. Our interests coincide quite a bit however we need to be careful to realize that our interests are not always in agreement. My own particular interests, which have included major hack jobs on my own espresso machines, and home roasting with a sample roaster shoehorned into a garage, don't necessarily have much to interest the businesspeople among us, either. As home users/enthusiasts, we do need to be careful to temper our enthusiasm for what pros do, because, as I said, we risk losing our independence and becoming de facto "shills" for the industry. This site is named "Home-Barista.com" and not something else and I think it is named that way for a reason.

To the extent that cafe owner is serving as mentor to his baristas, one has to consider what is best for those employees in the long run. On the one hand, you want to have them around as they are good workers and the ones that succeed in competitions can train others and perhaps be an advertising draw to the business. On the other hand, it might be more in the interest of the barista that he or she move on to some other type of career that could produce a much greater income and better lifestyle. For example, if one had a barista who came from an underprivileged background and who won a barista competition, maybe the cafe owner (if he wanted to really be a mentor) would tell this young person something to the effect of, "gosh, you really CAN do ANYTHING! Have you considered applying to medical or graduate school?" I'd think that listing that one was a champion barista on a CV would help someone get into a good graduate school; if nothing else it shows the person can do more than one thing and that he or she has a history of success.

Like everyone else here, I wish the true professionals the best, and I enjoy visiting their cafes. I just wish that these competitions would be more geared to improving the main midsection of cafes out there rather than more of less being a competition between the top spots that confines its benefits mostly to the top 2% of cafes out there, the ones that are already good.

ken
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Postby Nick on Thu Oct 12, 2006 10:20 am

Ken Fox wrote:I just wish that these competitions would be more geared to improving the main midsection of cafes out there rather than more of less being a competition between the top spots that confines its benefits mostly to the top 2% of cafes out there, the ones that are already good.


First let me get this out of my system:
:roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll:
:x :x :x :x :x :x :x :x :x
:evil: :evil: :evil: :evil: :evil: :evil: :evil: :evil: :evil:
:roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll:


Ok... that's done.


Ken...

Your assessment is inaccurate and not based in fact.


(That's me being diplomatic.)

:?
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Postby miKe mcKoffee on Thu Oct 12, 2006 3:38 pm

It many ways the whole aspect of quality commercial espresso seems a catch twenty-two. IIRC being a barista in Italy is considered a respected career and treated accordingly. Here in the US seems a whole 'nother can of worms for the most part. For instance Portland Roasting is offering over $1/hr more for someone with no experience of any kind to pack boxes for shipping and cleaning the warehouse compared to virtually any barista job offer requiring experience. Grunt labor more highly valued by a Specialty Coffee Roaster than an experienced barista. (source Craigslist PDX) And loved this one "barista/knitter for the sipperie in the yarn garden on hawthorne (1429 Hawthorne) needed ASAP Barista needs some basic knitting skills". Be able to pull a quality shot and knit a cozy to keep it warm, ludicrous.

Expecting highly skilled baristas to work for a pittance is indeed pitiful. Since it seems the vast majority of cafe owners choose this business model swill in the cup seems to be expected.

So if barista competitions do nothing more than work to recognize those who choose to practice the barista art in the face of such odds of any meaningful monetary reward I applaud the dedicated participants and volunteers who make them happen.
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Postby Ken Fox on Fri Oct 13, 2006 5:09 am

Nick wrote:
Ken Fox wrote:I just wish that these competitions would be more geared to improving the main midsection of cafes out there rather than more of less being a competition between the top spots that confines its benefits mostly to the top 2% of cafes out there, the ones that are already good.


First let me get this out of my system:
:roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll:
:x :x :x :x :x :x :x :x :x
:evil: :evil: :evil: :evil: :evil: :evil: :evil: :evil: :evil:
:roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll: :roll:


Ok... that's done.


Ken...

Your assessment is inaccurate and not based in fact.


(That's me being diplomatic.)

:?


By this are you implying that your cafe/cafes are not in the top two percent? I've not been to them, but I would have assumed that they were top echelon.

ken
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Postby Ken Fox on Fri Oct 13, 2006 5:20 am

miKe mcKoffee wrote:It many ways the whole aspect of quality commercial espresso seems a catch twenty-two. IIRC being a barista in Italy is considered a respected career and treated accordingly. Here in the US seems a whole 'nother can of worms for the most part. For instance Portland Roasting is offering over $1/hr more for someone with no experience of any kind to pack boxes for shipping and cleaning the warehouse compared to virtually any barista job offer requiring experience. Grunt labor more highly valued by a Specialty Coffee Roaster than an experienced barista. (source Craigslist PDX) And loved this one "barista/knitter for the sipperie in the yarn garden on hawthorne (1429 Hawthorne) needed ASAP Barista needs some basic knitting skills". Be able to pull a quality shot and knit a cozy to keep it warm, ludicrous.

Expecting highly skilled baristas to work for a pittance is indeed pitiful. Since it seems the vast majority of cafe owners choose this business model swill in the cup seems to be expected.

So if barista competitions do nothing more than work to recognize those who choose to practice the barista art in the face of such odds of any meaningful monetary reward I applaud the dedicated participants and volunteers who make them happen.


I don't know this for a fact, but it is my impression that many or most of the older Italian baristas one sees are either the owner or the co-owner of the bar in which they work. Most of these places certainly give the appearance of being "family owned" establishments and they tend to be fairly small.

In addition, there HAS BEEN more appreciation for people who serve food and beverages in Europe than there has been in the USA. Being a waiter in a good restaurant has been viewed as a respected life long career in Italy and France (and presumably other similar countries such as Spain) for centuries. Unfortunately this is changing and even very fine restaurants have had trouble lately finding suitable employees to train to become wait staff. My favorite restaurant in France, felt by most to be the best restaurant in Burgundy, had 2 waiter positions available for about 2 years, that they could not fill. The positions were finally filled with a whole lot of effort on their part. This is not an isolated problem. What this says is that the future of such service work in Europe is probably not going to be as good as it has been in past, as people sense that they have other opportunities doing other work that is less demanding of time and effort, and which may pay better. So, it would not be surprising to see the quality of a randomly purchased coffee in Italy decline over the next 10 or 20 years as they are either forced to use superautos or end up with the same sorts of young, non-career track PBTCs as one finds in most places in the USA.

ken
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Postby Nick on Fri Oct 13, 2006 3:24 pm

Ken Fox wrote:By this are you implying that your cafe/cafes are not in the top two percent? I've not been to them, but I would have assumed that they were top echelon.

ken

No Ken. They're not. They're part of the 98 other percent that you refer to. If only to FURTHER disprove your already false and very ignorant statements, I'm happy to lump myself in with the lower echelon.
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Postby HB on Fri Oct 13, 2006 3:54 pm

Nick wrote:If only to FURTHER disprove your already false and very ignorant statements, I'm happy to lump myself in with the lower echelon.

I've been to your place and been sensory judge for you and several of your employees. You won the SERBC just weeks ago. Be honest, you're being uncharacteristically modest. :)

Ken Fox wrote:Like everyone else here, I wish the true professionals the best, and I enjoy visiting their cafes. I just wish that these competitions would be more geared to improving the main midsection of cafes out there rather than more of less being a competition between the top spots that confines its benefits mostly to the top 2% of cafes out there, the ones that are already good.

Once again, this is the crux of the matter, and where we disagree. It may be my close proximity to the SERBC, but I see evidence that it's made a difference in the public awareness of what makes great espresso and participation of our local cafes is rising. Even the owner of a genuine swill cafe only miles from my house has attended for the last two years. While apparently the lessons of that competition haven't taken root at said owner's cafe, at least they are thinking about improvement.

It appears to me at this point that most have had their say on the topic. Returning to the beginning:

Ken Fox wrote:I don't see any evidence personally of any improvement in the broader espresso experience from this process. Maybe instead of glorifying the "craft" of being a barista, coming from people who will almost certainly not be working as baristas a few years hence, we should put the same amount of effort into improving the quality of espresso one might randomly find in a randomly selected independent cafe? It isn't like the most obvious things that could be improved haven't been known for years; they have.

I see evidence that competitions do deliver tangible benefits and not only to a select few (e.g., recognition, promotion, sharing techniques, advancing new ideas, etc.). The benefits, in my opinion, are enough to justify the effort. And besides, I think they're fun, educational, and engage the public. But even if we disagree on this point, it's worth asking what else might be worth doing. Barista jams for all comers? Public outreach like Counter Culture's weekly open cuppings? Aligning with life-minded groups in other culinary interests (e.g., wine lovers)?

In other words, rather than try to convince one another that competitions are effective or not, let's hear some new ideas about how we might improve the quality of espresso one might randomly find in a randomly selected independent cafe.

EDITED: Snarky comments are not consistent with the site's Guidelines for productive online discussion. Your help in keeping HB a place for productive discourse is appreciated.
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Postby King Seven on Sat Oct 14, 2006 7:54 pm

I think the concept of a competition that appeals more to the masses is vaguely inconceivable.
The basis of the competition is, and always should be, quality of drinks served. This, however, is a fairly alien concept to the masses and the most important thing in this, that I have discovered out in the field working with a great deal of very average coffee houses:

You can't make people care.

For me the most important bit of barista competitions is the bit where the contestant sits down with a judge afterwards. For many first time entrants this is the first honest bit of feedback their coffee has ever received, and better still it is not from a customer they can argue with. If they are told their espresso blend was a nasty, stale, cheap 60/40 blend by a judge and that further than that they pulled some pretty bad shots from it then maybe they have a wake up call. I will probably die frustrated by the never ending number of outlets who believe that just because people don't bring your coffee back and throw it in your face then it must be the absolute pinnacle of excellence. I digress....

The fact that it is so quality focused will always limit the size and the influence of competition. Quality is inconvenient to most, expensive and unnecessary. No barista competition in the world is going to change that. That doesn't mean that the competitions are a bad thing. Those who work hard and push things forward and take delight in serving coffee should be given a platform to do so and be lauded when they do it well. (I have to be careful here, being a comp winner myself - I worry about things getting a little ego-tastic). That said competition ego quickly falls through the floor when someone introduces you to a member of the public as a champion coffee maker and they look as if they aren't sure if someone is joking or not.

Trickle down is slow but it is there. There are maybe 5 really good cafes in the UK, if that. Maybe 1 will have an entrant and the other 80-100 entering will be from a huge variety of places. I accept that a fair percentage will take little away from the experience other than that they don't like being on stage much. Others will realise that they aren't as good as they thought they were, and others will be delighted to find they are better.

I feel like I've wandered into the zone of stating the obvious so I am going to wrap it up here.
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Postby Marshall on Sat Oct 14, 2006 8:58 pm

King Seven wrote:I think the concept of a competition that appeals more to the masses is vaguely inconceivable.
The basis of the competition is, and always should be, quality of drinks served. This, however, is a fairly alien concept to the masses and the most important thing in this, that I have discovered out in the field working with a great deal of very average coffee houses:

You can't make people care.


I wouldn't sell "the masses" too short. Sherri and Danny Johns are trying out a new, more casual concept at mainstream, middle-market, restaurant shows called "Ultimate Barista Challenge." Some differences from tradiitonal competitions:

1. The competitors are required to serve brewed coffees, as well as espresso drinks, with full descriptions of the flavor profile of their coffees.
2. Judges give their comments immediately after sampling the drinks, which are heard by the audience.
3. Immediately after each event, each competitor shares some of his/her drinks with the audience, so they can taste for themselves (and learn).

I watched part of the Los Angeles competition, and it went over very well with a decidedly non-third wave audience.

Some links:

Photos from a participant: http://purearabica.blogspot.com/
A description from Coffee Klatch: http://klatchroasting.com/content/view/43/
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Postby malachi on Sun Oct 15, 2006 12:05 am

Marshall wrote:...Sherri and Danny Johns are trying out a new, more casual concept at mainstream...


cough... cough...
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