by PeterG on Thu Aug 03, 2006 7:44 pm
As a proud Italian-American, and student of Italian food culture, I can confidently assure you of the following:
Italians have an incredible sweet tooth.
This is interesting from a cultural perspective: the Arabs introduced it to Europe via Sicily, the first place in Europe where sugar was cultivated. Sweets in Italy are legendary, particularly in the south. Sugared fruits, pastry, the famous confetti (sugared almonds), cannoli (toothachingly sweet ricotta cream stuffed pastry), torrone (nut brittle candy), etc. etc. abound in the south. These foods all have an Arabic ancestry. Our word sugar comes from the Arabic "al sukar", and so does the Italian "il zucchero".
It was also the Arabs that introduced coffee to the world. Coffee throughout the Mediterranean is drunk very sweet, as anybody who has ever had a traditional Turkish, Greek, or Arabic coffee knows. In Ethiopia, coffee is always drunk heavily sweetened, too.
In the old days, sugar had an important role as a preservative, and also an indicator of luxury. Coffee, along with spices, chocolate, and other imported foods, were also considered luxurious and almost magical. It is natural that they would be consumed together.
I think it is less surprising that Italians consume sweetened coffee, than the fact that we often do not. Starting in the 20th century, UNsweetness became more "high status" in many parts of the developed world, including the United States. Dry wines and dry gin became popular, while port and sweetened "old tom" gin fell out of favor. And then the perception of sugar as a dangerous food took hold, and we started leaving sugar out of everything.
Now, we think of drinking straight coffee as more sophisticated than sweetened coffee. Also, with great espressi, it is clear that an unadorned cup is usually the greatest.
Peter G
counter culture coffee