When you are running a backflush.. The water brought into the group, and the cleaner, go ONLY through the 3-way valve, and out the bottom of the grouphead. The OPV has no part in this.
The overflow from the OPV valve, runs back to the reservoir. That is why there is two tubes in the tank. Next time you are pulling a shot, or doing a backflush, lift the shorter tube above the water.. You will see water flowing back into the tank.
Since a vibe pump, in itself, can't be controlled to put out a certain pressure.. meaning it only puts out the pressure it puts out.. The OPV valve is used to control the flowrate of the water, getting the pressure where you want it. Say the pump pushes out X amount of water at its normal operation(say 15BAR).. Once the water leaves the pump, the OPV valve takes off the right amount of water to give you only 9.5BAR at the group.
Here is a good description of how an OPV does what it does. The page is from Randy Glass's website.. Which is a wealth of information as well.