Marshall wrote:Anyone who is a fan of brand-named blends (I include myself), should keep in mind that coffee is agricultural and that all blends change frequently as crops and sources change. I asked Jerry Baldwin once about the famous Peet's blends, and he said they changed about four times a year. Named blends are more of an idea and a target than a fixed product.
No, no and no. Frankly, i've been bemused by the reports of major blend changes (in terms of taste) when the name stays the same. IMHO, the whole idea of a "NAME" blend is that it is totally consistent over time, regardless of changes in crops and sourcing. Any idiot can get a blend right once in a lifetime, but to turn out the same taste year after year takes skill, and lots of it. You only have to see the cupping panels major Italian roasters use to ensure absolute consistency in their blends to realise it's a serious business.
There is no way Alan's Blend (my flagship, now a full adult at 23 years old) varies, it still tastes the same as it did in 1985. Of course, some of the beans are different, their roast level varies over the course of a year, and crop changes will probably mean that about half the component beans will be sourced somewhere else next year. The taste remains the same. A roaster who can't do that should simply declare their product as a new blend (call it "Black Kitten" or something) rather than allowing it to be sold under the same name. After all, the most important link in the supply chain, the customer, might just decide that if it's going to change all the time, they can't be bothered.
Alan